Powered by the world’s most extensive sports competitions database, Sport ID is transforming and improving more than 3.5M+ sports events programming per day, across 140 countries, 12k+ Linear and Streaming channels around the world. It creates unique and most accurate metadata identifier assigned to every sporting event, powering it with all relevant textual (event official name, official time, live or rerun label, sport genre, channel on which it’s aired etc) and visual sports assets (event or team vs team imagery).
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Empowering rights holders and participants
Every participant in the sports ecosystem—leagues, teams, athletes, and content owners—can take full control of their content, ensuring accurate representation and maximizing the value of their rights across all platforms.
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Enhanced content discovery and fan engagement
By linking enriched sports metadata, such as official event names, schedules, live scores and stats to each Sport ID, viewers can easily discover and engage with their favorite sports, leagues, and competitions. This drives higher viewer satisfaction and engagement, as fans can quickly find relevant content tailored to their preferences
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Advanced analytics and normalization
Sport ID is powered by advanced AI and machine learning algorithms, enabling real-time mapping of competitions and normalization of sports metadata. This results in more accurate, creative, and visually appealing metadata, which is critical for modern TV interfaces and premium sports packages.
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Sport ID as unique identifier
Sport ID is a distinct alphanumeric program identifier that links with Metaprofile’s unique content tvID and programID across all linear and streaming channels globally.
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Real time competitions mapping
SportID is the outcome of advanced Metaprofile sports engine, most extensive sports competition database, sports AI algorithms and methods which automatically and in real time identify every sports competition across all global TV programs.
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Integral part of EPG metadata
SportID is connected to 2k+ sports leagues and 600k+ competitions across 140 countries and it is accessible through a single sports API or integrated into the standard EPG structure.
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Sports metadata normalization
Sport ID normalizes EPG sports metadata and transforms sports content distribution and discovery across all media platforms.