October 2025
Through this partnership, Metaprofile will support du in enhancing the quality and depth of metadata across its Entertainment and Sports content offerings. By enriching program information, ensuring greater accuracy, and optimizing categorization and tagging, Metaprofile will help du deliver a more engaging and personalized content discovery experience to its viewers. The collaboration aims to improve content navigation, strengthen viewer engagement, and elevate customer satisfaction by enabling richer, more relevant, and easily accessible TV content across du’s platforms.












